Blog
-
A CRM That Starts Simple — and Opens the Door to Something Better
🧠 CRM is a mindset. That phrase has shaped the past month of my work and life — and it’s now the driving force behind a project I’ve just launched: a fully functional, easy-to-use CRM built on something you already… Read more
-
Lisboa Had Two Champions Last Weekend — One Wore a Badge, Not a Jersey
Last weekend, Lisbon was buzzing. Sporting CP had the city in celebration mode — fireworks, chants, honking cars. But while the city roared outside, I was tucked inside a university auditorium with my new favourite team geeking out about WordPress.… Read more
-
Confessions of a Fractional Tech Strategist (Or: Why I Let AI Help Me Find My Job Title)
“Sounds like Tech Bro Crypto blah blah 😂 🫠” That was the raw, honest feedback I got from a friend and peer, Andy. And you know what? He’s got a point. Since I’ve started using the title Fractional Tech Strategist… Read more
-
CRM Systems for Startups & SMBs: From Spreadsheets to Salesforce (and Everything in Between)
Let’s face it: when it comes to Customer Relationship Management (CRM), the choices can feel overwhelming — especially for startups and small-to-medium businesses (SMBs). There’s an entire galaxy of tools promising to streamline your sales, automate your follow-ups, and make… Read more